Track projects and collaborate better: This was the goal that led Steven Buckley, COO of Burgerfi, to start looking for a digital solution that could fulfill the needs of both corporate teams and franchise restaurant business owners across the US.
Established in 2011, the fast casual burger franchise—known for their fresh ingredients and buzzworthy branded hamburger buns—has debuted nearly 100 restaurants over the past five years. But how does a brand stand out and succeed in the fastest growing food service segment in the world? People and technology, says BurgerFi.
They have a mission to deliver great food that people feel good about eating, and to give franchise owners the right people and technology to build a sustainable, successful modern business.
The key for Steven was to have every BurgerFi team member aligned with their mission and ambitious company growth goals. And finding a central business tool to get employees and business owners cross-country on the same page was shaping up to be a tall order.
In this in-depth Trello customer spotlight, Steven shares how BurgerFi learned to:
- Clearly communicate goals and objectives at all levels of the company, from senior executives to store general managers;
- Effectively move information through departments and franchise locations for 300 individuals cross-country; and,
- Onboard teams properly with a setup that is user-friendly and accessible regardless of location, digital aptitude, or device.
All this with a side of fries? Delicious! Check it out here: